The recently launched Home and Away Replica jersey for the 2021-22 season has seen record sales since its launch earlier this year.
Proudly showcasing the new main partner BiGDUG, home shirt sales increased by 69% compared to the 2020-21 season, and away shirt sales also increased by 40%.
Lee Jenkinson, CEO of Gloucester Rugby kit supplier Elite Pro Sports, said; “We are delighted that the two shirts have pleased the fans so well this season.
“While we were confident that the traditional Cherry & White hoops would be popular with Gloucester Rugby fans, sales of the away jersey were also very encouraging and far exceeded our expectations.
“The support from BiGDUG, with the free t-shirt with every purchase, has been fantastic and has undoubtedly played a big role in increasing sales. “
Alex Brown, COO of Gloucester Rugby, said; “It’s really encouraging to see such fantastic sales for both of our replica jerseys this season.
“With our new training center in the heart of Gloucester, it doesn’t go unnoticed to see so many supporters in the jerseys, both on match day and during the week. This emphasizes for the players and the coaching staff alike. how important Gloucester Rugby is to the City and to the local community.
“BiGDUG has been fantastic since arriving on board as the club’s main partner in July, and their generous donation of a free t-shirt with each away shirt sale has been well received by supporters. “
Home and Away replica shirts are still available for purchase. Get yours HERE.
With sales of the Away jersey exceeding expectations, a new delivery of currently out-of-stock sizes is expected to go on sale by the end of October.